How Texting for Dollars Can Grow Your Business

If you want to finish the year strong, I recommend that you start texting for dollars. Texting is a great way to get an immediate response from potential clients.

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If you’re like me, as you approach the end of the year, you might think that you are running out of steam or you’re running out of people in your pipeline. However, you still want to finish the year strong. One way you can still end 2016 on a high note is to incorporate texting for dollars.

I don’t know about you, but if I get an email, I put it in my line of emails that I have to reply to and I might get to it or I might not. If I get a voicemail, the same thing happens. Sometimes my voicemails wait awhile for a response. But what about a text?

A text is immediate. People always have their phones on and people will see it right away. How do you text for dollars? Here is an example of a text you could send out:

“Hi Janet. The market’s really moving and prices are going up, up, up. Are you curious about your home’s value or know someone who needs my help???” Then, hit send! Hopefully, Janet will give me a call.

The fact of the matter is people are curious about their home’s value. Texting for dollars is a great way to get a CMA to someone who might be thinking about making a move this year or next year.

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A text is immediate.

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Who should you text? Anyone in your database who bought a house 10 years ago. Back then, the market was up kind of high, but it went down. Now the market is almost back to where it was, and it might be time for those homeowners to consider selling again because they should have enough equity to do so. 

You should also text people who are thinking about retiring. A lot of people in the older age bracket pride themselves on being able to text, so this is a great opportunity to reach out to them. 


In short, texting for dollars is a great way to finish the year strong. If you have any questions, give me a call or send me an email. Don’t forget to submit your questions for our next video; send me one and you will enter the contest for a $25 gift certificate. I look forward to hearing from you!

Helpful Travel Alert

Travel alert — avoid bright, shiny objects!

More and more people are traveling every year, so I thought I'd better issue this travel alert to watch out for bright, shiny objects at the airport. I'm not talking about guns or knives, but rather clothing with metallic features, like the ones on my shirt in the video above.

I actually set off security with this shirt! I thought they'd just take me aside for a moment, but it turned into a full-body search in a private room. I also had to take apart all of my carry-on luggage so they could check for explosives.

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I'm talking about clothes, not guns or knives.

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My husband and I were able to move on without a mishap from this rural airport, but I can't say the same for the poor French people next to me who were searched. They missed their flight and had to stay overnight in the airport.

So I repeat, don't wear clothing with metallic decorations, and be prepared with extra time in case the unexpected happens!

Likewise, if you're thinking about traveling to a new place to live, I'd love to help you out. Give me a call or send me a text, and let's talk soon. I look forward to hearing from you!

How to Avoid Major Mortgage Mistakes

I received an email from a colleague the other day and it was so upsetting that I thought, “Wow, we have to talk about how to avoid the heartbreak of major mortgage mistakes.”

This buyer had been in the army and felt that he “hadn’t had a place to call home since.” He was about to close on the property when the lender sent an email requesting more paperwork, pushing the closing back another month.

The buyer had sent in his application on time and paid for inspections and appraisals. Unfortunately, the lender never sent the application to underwriting. When the buyer asked why everything took so long, the lender cited staffing issues. Because of this, the buyer didn’t have a home to move into when his lease was up. As the buyer said, this finance company failed.

How do we as buyers, sellers, or Realtors avoid major mortgage headaches like this?

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Work with a reputable local lender.

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First of all, make sure you work with a local, reputable lender. Get recommendations from friends and colleagues. Hire someone who has done many transactions. Please, don’t search online for lenders and hire one from a different state. They won’t know any appraisers in our area, and that can only lead to headaches.

Make sure that the money the buyer needs to close is in the bank. That means they have enough to cover the down payment and closing costs. Also, make sure they know not to run up additional debts by purchasing a car or furniture between contract and closing; doing so will also cause trouble with your mortgage.

Finally, make sure that you call your lender with any questions. Make sure the buyer is pre-approved, not just pre-qualified. As a Realtor, it is your responsibility to make sure all lines of communication are open.

If you have any questions, give us a call or send us an email. We would be happy to help you!